We hope to see you TOMORROW, December 6 at the Old Town Goleta Holiday Parade! The parade begins at 6:00 p.m. and takes place along Hollister Avenue, from Orange Avenue to Kinman Avenue. Dress warm and festive!
Here is some info to know before you go:
- Don’t forget your blankets and chairs for comfort! The prime viewing area will be on the south (ocean) side of Hollister Avenue. Viewing is also available on the north side, but only on the sidewalk where space is available outside of the walkway. Low parade safety fencing will be in place. A map of the layout is available here.
- Parade staging will close Orange Avenue (between Hollister Avenue and Carson Street) and Gaviota Street (between Orange Avenue and Magnolia Avenue) starting at 4:00 p.m.
- Hollister Avenue will close to all traffic—including e-bikes—at 5:00 p.m. and is expected to reopen around 8:30 p.m.
- Vehicles parked along the parade route will be cited and towed.
- Please plan ahead for parking and consider carpooling if possible.
- Public parking is available in the Yardi lot at 430 S. Fairview Avenue.
Hosted by the Greater Goleta Santa Barbara Lions Club, this Goleta holiday tradition is made possible by the generous support of the presenting sponsors: Fuel Depot, Santa Barbara Elks Lodge, Anna’s Bakery and Toyota of Santa Barbara. The City of Goleta is pleased to also sponsor and participate in the Old Town Goleta Holiday Parade once again.
Be sure to look for the Goleta City Council, the Goleta Valley Historical Society, the Goleta Valley Library Bookvan, and City staff promoting its online business directory GoodLandGoodShopping.com as they make their way down the parade route.
We can’t wait to see you in Old Town TOMORROW!
For more information on the parade go to GoletaHolidayParade.org.

City Council and staff at 2024 Old Town Holiday Parade